2002 - Survey
Prepared by the Research & Statistics section of the Land Transport Safety Authority.
Fieldwork conducted for the LTSA by National Research Bureau Ltd.
Introduction
The New Zealand Public Attitudes Survey has been undertaken periodically since 1974, and annually since 1994, to evaluate attitudes to road safety issues, primarily alcohol-impaired driving and speed. Surveys are carried out in May and June of each year, by trained interviewers who conduct face-to-face interviews in respondents homes. The sample is chosen to be representative of the
New Zealand adult population, and includes men and women aged 15 and over from
towns, cities and rural areas throughout New Zealand. In 2002, 1645 people
were interviewed, including 1439 who held drivers' licences. Further details
of the sample and methodology may be found in Appendix
A.
Overview
Speed and alcohol are widely acknowledged as major road safety problems. The
once commonly held attitude that speeding and drink-driving are not risky as
long as the driver is careful is gradually losing currency, as the following
graph shows.
Fig 1: People who agreed that there
isn't much chance of an accident if careful when…
![]()
Public support for alcohol, speed and seatbelt enforcement has increased after
tracking at a high level for several years and is now very strong. The percentage
of New Zealanders who agree that enforcement helps to lower the road toll has
now risen to 83% for compulsory breath testing (CBT), 82% for speed enforcement
and 90% for seatbelt enforcement.
This is the first survey since the State Highway Patrol became fully operational
over the whole country. Public awareness of the presence and value of enforcement
has increased in 2001 and 2002 after remaining steady for a number of years.
More people now think they are likely to be caught when drink-driving, speeding
or travelling without a seatbelt. This improved awareness is apparent across
a range of questions about various aspects of enforcement. One key question
illustrating this is shown in Fig 2.
Fig 2: People who agreed that the
risk of being caught is small when…
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General attitudes to road safety and enforcement
- Only 5% of New Zealanders describe road travel in this country as ‘very
safe’. A further 74% describe it as ‘fairly safe’. This
perception has changed little over the last four years.
- Public support for Police enforcement is high. Over half (56%) think Police
effort into catching people breaking road safety laws should be increased,
and a further 39% want it maintained at current levels.
- Support for harsher penalties for road safety offences has reduced in
recent years since new vehicle impoundment and roadside suspension rules
were introduced. In 2002, 51% of New Zealanders said penalties should be
kept the same and 38% wanted increased penalties. Very few people were in
favour of reducing the severity of penalties (4%).
- Prior to the introduction of an intensive advertising and enforcement
campaign in 1995, 60% of New Zealand adults thought that the amount of road
safety advertising should be increased. In May 2002, 44% thought advertising
should be increased further and 49% thought advertising levels should remain
at current levels.
- Only 9% of New Zealanders describe the design and standard of the roads
they normally use as ‘very safe’. A further 75% think their usual
roads are fairly safe. Nearly one sixth (15%) describe the roads they normally
use as ‘very’ or ‘fairly’ unsafe. This figure ranges
between 9% and 21% for residents of all regions except Northland and Gisborne,
where 40% and 28% of residents respectively think the roads they use are
unsafe.
Alcohol-impaired driving
- Recognition of the risk of drink-driving is being maintained at a high
level. Few New Zealanders now think ‘there is not much chance of an
accident when driving after drinking if you are careful’ (see Fig
1). Men are less likely than women to acknowledge the risk of drink-driving.
Those least likely to recognise the risk of drink-driving were Gisborne residents
(17% of these agreed with the above statement) and males aged 20 to 24 (14%).
- Peer pressure and social drinking are strong influences. 41% of men and
31% of women agree that it is difficult to drink less than the group when
drinking with friends. More than one third say it is hard to keep track of
what they drink on social occasions.
- The percentage of people who admit to having driven while slightly intoxicated
during the 12 months before the survey has fallen in the last seven years,
from 30% of all drivers (and 41% of males) in 1995 to 24% (34% of males)
in 2002.
- People who said they'd driven while slightly intoxicated were more likely
than others to say they enjoyed driving fast, and to have had a speeding
ticket in the last year.
- 64% of New Zealanders think our drink-driving laws are very or quite effective
at reducing the road toll.
- Almost forty percent of New Zealanders favour a lower blood alcohol limit.
27% think the limit should be lowered to 50mg/100ml and a further 12% think
it should be lowered to zero. There is very little support for raising the
legal limit. Public opinion on this issue has remained essentially unchanged
over the last eight years.
Compulsory breath testing
- More people now think that compulsory breath testing (CBT) helps lower
the road toll. 83% of New Zealand adults now agree with this statement, an
increase from 77% in 2001 and 74% in 2000 (see Fig 3).
Fig 3: People who agreed that CBT helps lower
the road toll
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- People are more aware of seeing checkpoints. The number of people who
say that they seldom see checkpoints except during blitzes has decreased
from 66% in the last few years to 62% in 2002. More than a third think they
can tell where checkpoints will be, and 28% still think they can avoid checkpoints
if they see them early.
- Sixteen percent of New Zealanders think that some people stopped at checkpoints
are not tested even when they are over the limit, but 92% of those who had
been stopped at a checkpoint in the last year reported that they were asked
to talk into a breath testing device.
- The number of people who would expect to be stopped and tested if drink-driving
on a major highway has increased from 37% in 2001 to 43% in 2002 (see Fig
4). Only 14% of New Zealanders would expect to be stopped and breath-tested
if drink-driving on a rural road. This is low compared with the perceived
risk of being caught in a city (59%), on a major highway (43%) or in a small
town (28%).
Fig 4: Chance of being stopped and tested if
drink-driving in a…
![]()
- Perceptions of the risk of being caught drink-driving at night has increased
over the last five years. The percentage of people who thought that being
caught if drink-driving between midnight and 2am was ‘likely’ or ‘very
likely’ rose from 31% in 1995 to 45% in 2002, and from 44% to 54% in
the 10pm-midnight slot over the same period (see Fig 5).
There was a similar increase from 17% in 1995 to 26% in 2002 for the 2am-8am
time slot. More people than in previous years think they would be likely
to be stopped and breath tested if they were drink-driving during the day
(15% in 2002 compared to 10% in 1995-2000 and 7% in 2001).
Fig 5: Chance of being stopped and tested if
drink-driving during…
![]()
- Just over 40% of licensed drivers (50% of drivers aged between 20 and
50) reported having been stopped at an alcohol checkpoint during the preceding
12 months. Of these, 92% remembered being asked to speak into a passive alcohol
sensor. (Respondents were shown a picture of the sensor).
Speed
- The attitude that speeding is not risky if the driver is careful is gradually
losing popularity (see Fig 1). Despite a decrease in
recent years, 15% of New Zealanders still think there isn’t much chance
of an accident when speeding if you are careful. This view is most common
among men (21% hold this view) and in the 15-19 year age group (22%).
- One third of drivers said that they enjoyed driving fast on the open road.
This has shown a significant decrease for the first time in several years,
from 38% of drivers in 2001 to 33% in 2002. Overall, 38% of male drivers
and 28% of females said that they enjoy driving fast on the open road.
- The number of people who agree that enforcing the speed limit helps to
reduce the road toll has increased, from 76% in the last three years to 82%
in 2002. People are more aware of speed enforcement than in the past. One
third (33%) of adults said that the risk of being caught speeding is small,
compared to around 40% in previous years.
- The majority of New Zealanders (85%) think that speed limits for the roads
they normally use are about right. Support for retaining speed limits at
current levels is high (77% for open roads and 83% for 50 km/h zones). Fewer
people than previously think that these limits should be raised (17% and
13% for open and urban roads respectively, compared to 22% and 16% in 2001).
Since these questions were first asked in 1995, there has been in a gradual
decline in support for raising speed limits.
- Most people find extremely high speeds unacceptable. 87% describe automatic
loss of licence for drivers caught speeding at 150 km/h on the open road
as fair or very fair. Speeding in an urban area is regarded equally unfavourably;
90% support loss of licence for speeding at 90 km/h in a 50 km/h zone.
- Attitudes are also becoming tougher towards people speeding at less extreme
speeds. Nearly half (48%) now think that loss of licence is fair for travelling
at 130km/h on the open road, up from 44% in 2001 and 35% back in 1995.
- Almost two thirds (65%) of New Zealanders think automatic loss of licence
for three speeding tickets in a year is fair or very fair.
- Many people would like to see additional 60 km/h and 80 km/h speed limits
for some roads. Demand for this has dropped from 64% in 1995 to 53% in 2001
and 2002, as these speed limits have been introduced over the last five years.
- One sixth (16%) of all drivers reported receiving at least one speeding
ticket in the previous year. One in nine women (11%) and one in five men
(21%) reported receiving a speeding ticket in the year preceding the survey.
Drivers in their twenties were most likely to report having had a speeding
ticket, with nearly one quarter (24%) of drivers aged 20-24 having received
a ticket.
- The number of people who expect to get a ticket if passing a Police officer
(with no speed camera) at speeds over 115 km/h has increased since May 2001
(see Fig 6). One third (33%) would now expect to get
at a ticket at 115 km/h, compared to 27% in 2001. 62% would expect a ticket
at 120 km/h and 78% at 125 km/h (54% and 71% in 2001 respectively). This
is a significant improvement from previous years.
- However, expected ticketing rates are still lower for Police officers
than for speed cameras. There are still 14% of New Zealanders who do not
think they are likely to receive a ticket if passing a Police officer at
130 km/h.
Fig 6: Perceived chance of receiving a speeding
ticket if passing a Police officer or a speed camera at selected speeds
(percentage saying ‘high’ or ‘very high’)
![]()
Speed cameras
- Most New Zealanders (61%) agree that the use of speed cameras helps lower
the road toll and a similar number agree that speed cameras are operated
fairly. These public perceptions have changed little over the last seven
years, though both became slightly more positive in 1998 during the trial
of hidden speed cameras and the surrounding publicity.
- Nearly one third (30%) of New Zealanders think that speed cameras should
always be in full view. 15% think speed cameras should always be hidden,
with the majority of people supporting a mixture of the two modes.
- Sixty-five percent of New Zealanders rate the chances of getting a speeding
ticket if they pass a speed camera at 115 km/h at ‘high’ or ‘very
high’. 86% would expect a ticket at 120 km/h and 97% at 130 km/h. Only
30% think they would get a ticket if they passed a camera at 110km/h (see Fig
6 above).
General enforcement and compliance
- Only 29% of New Zealanders think Police are likely to stop drivers for
traffic offences other than drink driving or speeding. This has slowly increased
in recent years, from 23% when this question was first asked in 1997.
- Most New Zealanders support vehicle impoundment for disqualified or repeated
unlicensed driving. 89% said this was fair or very fair.
- 95% of drivers say that they always or mostly carry their licence while
driving a private vehicle. Most drivers (81%) were already doing this in
1998, before licence carriage became mandatory.
Safety belts and child restraints
- Almost all New Zealanders (96%) agree that safety belts are effective
in reducing the road toll.
- Public perceptions of the levels of safety belt and child restraint enforcement
have improved for the first time in several years.
- Attitudes to enforcement are more positive. 90% of New Zealanders now
agree that enforcing the use of safety belts helps lower the road toll. This
is an increase from 86% over the previous three years.
- Although the level of restraint enforcement is still thought to be fairly
low, this is changing. More people now think they are likely to be caught
if not wearing a safety belt. In May 2002, 35% said they expected to be caught
if not wearing a safety belt when driving, compared to 28% in 2001 (see Fig
7). Figures for front seat passengers are similar (34% in 2002 and 27%
in 2001).
Fig 7: Perceived risk of an adult being caught
if not wearing a seatbelt when…
![]()
- Enforcement of safety belt use for rear seat passengers is still perceived
as very low – only one in seven people (14%) thought they were likely
to be caught if travelling in a rear seat without a safety belt.
- Enforcement of child restraint use is seen as more stringent than for
adult safety belt use. 46% (up from 40% in 2001) think there is a high chance
of being stopped if travelling with an unrestrained child in the front seat,
but only 28% (24% in 2001) if the child is in the back seat.
- One third of New Zealanders still think penalties for not wearing a safety
belt are not very severe. The perception that penalties are not very severe
has become less widespread in recent years, from 48% in 1997 to 33% in 2002.
- Reported safety belt use has continued to increase over recent years.
Only 4% say they often or always drive without a safety belt on short trips,
compared with 6% in 2001 and 17% in 1995. The number of drivers who say they
seldom wear a safety belt even when travelling on the open road has fallen
in recent years, from 10% in 1995 to only 1% in 2002 (see Fig
6). Similarly, only 2% now report regularly driving around town without
a safety belt, compared to 4% in 2001 and 13% in 1995.
- Reported safety belt use by passengers is also continuing to increase.
Only 8% of New Zealanders now report that they often or always travel without
a safety belt when they are a passenger in the back seat, compared to 11%
in 2001 and 19% in 1995. For front seat passenger travel this figure has
dropped to 3% in 2002 compared with 11% in 1995. These trends are consistent
with the increase in safety belt wearing rates measured by LTSA observational
surveys over this period. (LTSA observational surveys of restraint use, reported
in Motor Accidents in New Zealand 2000, LTSA 2001, and on the MoT website.)
This decrease was reported both for open road and around-town passenger travel.
- Males and people under 40 were most likely to report regularly driving
or travelling as a passenger without a safety belt. People who regularly
travelled without a safety belt were more likely than others to admit to
having driven while intoxicated.
Fig 8: Percentage who often/ always fail to wear a safety belt
when…
![]()
Roading
A set of supplementary questions on road engineering and design was asked
for the first time in 2002.
- In answer to the question ‘To achieve higher levels of road safety,
how important would it be to improve road engineering and design?’,
67% said ‘very important’ and a further 29% said ‘fairly
important’. Northland residents place a particularly high value on
this, with 82% saying it was ‘very important’.
- Respondents were asked a series of questions designed to prioritise the
importance of safety engineering improvements to different types of roads.
Open road state highways emerged as the highest priority overall, followed
by motorways, other open roads and major roads in towns and cities. Residential
streets emerged as the lowest overall priority for safety engineering improvements.
- Respondents were also asked ‘how high a priority for road safety
is making the roads better for pedestrians and for cyclists?’. Safety
improvements aimed at cyclists emerged as a slightly higher priority than
those for pedestrians. Overall, making the roads safer for pedestrians and
cyclists was lower priority than improving the open road state highways and
motorways but higher than other open roads and urban roads.
Conclusion
Good progress is being made in improving road user behaviours and related
attitudes. Increasingly, New Zealanders are accepting that drink-driving and
speeding are major contributors to the road toll and carry risks for the individual.
There is increasing public awareness of alcohol and speed enforcement.
This survey is part of the LTSA’s suite of tools used to evaluate progress
in road safety. Along with other measures including surveys of road user behaviour,
tracking of responses to advertising, enforcement data, and of course crash
outcome data, the Public Attitudes survey contributes to the evidence-based
evaluation of road safety programmes.
Appendix A | Appendix B